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09AI

AI Visibility Audit

Do ChatGPT, Gemini & Perplexity recommend you?

Search is shifting to answer engines. We test how your brand appears (or doesn’t) across the major LLMs and AI search surfaces, and how to earn citations and recommendations.

From
£495
Typical turnaround: 7 days
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Search is shifting from blue links to answers. An AI visibility audit, sometimes called generative engine optimisation or GEO, tests how your brand shows up across ChatGPT, Gemini, Perplexity, Google AI Overviews and Copilot, then shows you how to earn citations and recommendations before your competitors do.

/ What we examine

What we test

Brand presence and citations across ChatGPT, Gemini, Perplexity, Google AI Overviews and Copilot
How often you are recommended versus named competitors
Your entity and knowledge-graph signals

How the audit works

We agree the questions your buyers actually ask an AI assistant about your category
We put those questions to each AI platform and record who is named and cited
We trace the sources the answers draw on, and where you are missing from them
We check whether AI crawlers can reach your site and read your key pages
We rank the gaps by effort and likely impact on recommendations

What you get

An AI visibility score
Where you appear versus competitors
An AEO and GEO plan to earn citations
/ What you receive
LLM brand-visibility testing
Citation & mention analysis
AI search (SGE/Perplexity) review
Entity & knowledge-graph check
AEO/GEO optimisation plan
/ Right for you if
Customers use AI to research
Competitors get cited, you don’t
Future-proofing organic
/ Common questions

What does an AI visibility audit include?

Testing how your brand appears in answers from ChatGPT, Gemini, Perplexity, Google AI Overviews and Copilot for the questions your buyers ask, a comparison with the competitors who are named instead of you, an analysis of the sources those answers cite, a check of your entity and structured-data signals and whether AI crawlers can access your site, and a prioritised plan to close the gaps.

How is an AI visibility audit different from an SEO audit?

An SEO audit asks whether your pages can rank and win the click. An AI visibility audit asks whether AI assistants mention, cite and recommend you when they answer, which depends partly on your own site and partly on the third-party sources the models lean on. Strong SEO helps, but it does not guarantee AI visibility, so the two audits complement each other.

What is GEO?

Generative engine optimisation, or GEO, is the practice of getting your brand cited and recommended inside AI-generated answers, rather than just ranking a page. AEO (answer engine optimisation) is used to mean much the same thing.

GEO vs SEO: what is the difference?

SEO aims to rank a page so a person clicks a link. GEO aims to be the source an AI quotes when it answers the question. They overlap, and strong classic SEO still helps, but the goal and the scoreboard are different.

What is AI search visibility?

It is how visible, and how often cited, your brand is across AI search surfaces like ChatGPT Search, Perplexity, Gemini and Google AI Overviews. Our audit measures it and benchmarks you against competitors.

How do you get cited by ChatGPT?

In our testing the biggest levers are clear, fact-dense content that answers questions directly, third-party mentions on the sources models trust, consistent entity signals and structured data. The audit identifies which gaps are costing you citations.

/ Related audits
Agentic AI Readiness Audit →Technical SEO Audit →Full Digital Marketing Audit →

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